Count basketball passes, get to know your brain better and save some cyclists. Perfect viral campaign.

2 comments Advertising

Do The Test is the perfect online campaign (yes, viral of course) to raise awarness for cyclist's accidents in the streets of London. In a nutshell: while you are concentrating on driving you can become blind to events that you would normally notice. This "inattention blindness" is in most ...

iJam: Apple flavored ham

One comment Advertising + Apple

My friend Quim Massana sends me the latest iOnline viral campaign: iJam. BTW the site is done in flash so don't expect too much of the interface. Watch the video to the end if you want to see the upcoming iJam nano.

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