Most people make the mistake of thinking design is what it looks like. People think it’s this veneer — that the designers are handed this box and told, ‘Make it look good!’ That’s not what we think design is. It’s not just what it looks like and feels like. Design is how it works.

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It supports self hosted blogs as well as the free blogs at WordPress.com

You can see all about it this screencast

Behold! You’re seeing the birth of the true mobile internet.

Stay tuned for the release. In the meantime you can install the iPhone Mobile Admin plugin to your blog and manage it from the iPhone’s browser.

20/07/2008 Update: The iPhone Mobile Admin plugin doesn’t work for WP 2.5 nor WP 2.6. Follow the discussion on Dan Cameron’s blog for more info.

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Said that, the thrill was to wait for the big day and see in which way Telefonica would shatter Apple’s halo. It looks like a tough job, especially when you’re launching the most desired gadget of all time, but nothing is impossible for Telefonica.

Here’s a checklist with ten things to do to completely screw the launching of the iPhone, damage Apple’s reputation and while you’re at it, treat your customers like dirt.

1. Allow 200.000 potential new customers to register in a crappy flash website knowing that you’ll never meet the demand and don’t do anything about it
2. Tell everybody that you’ll be distributing the iPhone in over 1.500 stores all over Spain when you know you won’t even have that many iPhones (no link to the stores, the darn web is in flash!!!)
3. Let people to form lines of hundreds in Barcelona’s main store when you know you won’t even have 25 iPhones available
4. Don’t train employees on how to activate an iPhone. Rely on savvy users that have read about iPhone activation in blogs to guide the poor employees
5. Announce that iPhones will start selling at 10 A.M. and don’t open the stores till well past 10:30 A.M and TV crews have covered the event
6. Profit from the free iPhone publicity to open a new 3.000 m2 flagship store in Madrid, a crappy copycat of an Apple Store with a castizo twist, and tell people that you do it to boost iPhone sales
7. Make a stupid old-school pre-launch presentation for politicians and VIPs in Madrid that look like The Night of the Living Dead. Ever seen a Steve Jobs keynote?
8. Ignore that there’s a thing called Internet where fiascos get blogged and twittered reaching a worldwide audience in minutes (you should’ve learnt the lesson from ErneX when he uncovered the iphone.movistar.es website way before the Telefonica-Apple agreement was announced)
9. Tell the world it’s Apple’s fault
10. Be Telefonica

Next thing on my To Do list: wait until the iPhone is sold free directly by Apple which could be by the end of the year.

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Snapshot taken with Safari on Mac OS Leopard.

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Funny to see that this episode comes out shortly after Soutpark decided to put all their episodes online with no geographic restrictions. You can’t check this episode online yet due to contractual issues but it will be available in June. If you can’t wait, you know the drill.

Incidentally all the browsers featured in the computers in Southpark are Mac OS Safari showing a distressing “You are not connected to the internet message” (The TV station though shows an IE not found page).

Check the full Southpark online episodes guide here.

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As usual, the day after I rushed to iTunes to learn from the master of all em cees only to realize that the whole keynote is available at a cost of a 1Gb download (must be HD) and some 45 minutes of your iLife. I obviously cancelled the download.

But thanks to a comment by Xavier I found a version on YouTube where you get about the same info in a minute plus the fun of the edit.

Watch Steve Jobs Macworld 2008 keynote in 60 seconds.

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I’ll be following the event via Engadget.com life blogging as I did last year (this year they even have Spanish).

If you want to follow it here’s the schedule:

07:00AM – Hawaii
09:00AM – Pacific
10:00AM – Mountain
11:00AM – Central
12:00PM – Eastern
05:00PM – GMT / London
06:00PM – Paris
08:00PM – Moscow
02:00AM – Tokyo (January 16th)

But as much as I enjoy the keynote with Jobs’ “booms” and “one more things” I enjoy the rumors prior to it. Here’s a compilation of predictions taken from the comments at Engadget.com.

• Steve is going to wear a black turtleneck w/ jeans tucked into jeans sans belt.
• Not only that, I bet Steve’s first words will be, “Good Morning”
• People are going to applaud when no applause is necessary
• Yellow Submarine iPod, Beatles music
• 1 more thing = iSoap. Cleans all mac touch-based products
• one more thing announcement: “I’m retiring”
• Paul McCartney and Ringo Starr on stage to announce the Beatles on iTunes
• iPhone SDK will be Android
• He will announce that those who take his apple-flavored serum will be invited into Promise City, and the rest will remain at the Gates.

They’re all funny but somehow they make you think.

And one more thing: the macbookair.com domain registration and the redirection to http://www.apple.com/?Will+We+see+a+MacBookAir+on+Tuesday is a fake.

Try http://www.apple.com/?ganyet.com+featured+best+blog+by+Apple and you’ll land on the same page with the image avobe.

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