I was invited to the Internauta radio show to chat about internet, web 2.0 and whatever it comes into mind. With 11 years on the air, the show is considered to be the first internet show in the world on a national radio and the show is in Catalan. Remember the “act local, think global” thing? It works.
Vicent Partal, host of l’Internauta radio show and internet pioneer (vilaweb.com), invited me to his show over e-mail (how else) while I was in San Francisco in January.
In the one hour long show we discussed, along with co-host Joan Jofra, about web 2.0, my recent work with San Francisco based gotomedia.com, and the future of internet.
Needless to say that we’ll be wrong about the future, or could anyone imagine ten years ago that we would get online services for free that are way better than their subscription counterparts? Check Firefox or Flickr.
Another example would be the blogging revolution or how audiences are moving away from TV, taking an active role by publishing contents of their interest instead of just consuming what’s being served by tradional media.
To see how things change, take the following examples from the three times I’ve been in the show:
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Link to the show at the Internauta page. (The link is in there somwhere).
Subscribe to the Internauta podcast. (Catalan language)
Catalunya RĂ dio have changed their website and all the shows are available via podcast. A change that will no doubt affect audiences, how and when they consume information and therefore advertising. Check the related article on Advertising 2.0.
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